Anything exclusive has its positive and negative connective results, therefore it is important to understand the fundamentals that affect such results and then decide if a particular style is suited for a particular endeavor. The use of exclusive landing pages is no exception.
Your Business Pages
Most landing pages on the Facebook tool helps to create interest in the viewers or fans in order to convert them into being firm fans and this not only raise the fan base listings but also create enough revenue through these interests.
Instead of directly exposing the wall to the viewer one can make a more appealing reach by providing a well-designed landing page which is attention grabbing which in turn will be able to hold the attention of the visitor.
There has been verified statistics to prove that landing pages have generated more fans in terms of speed and growth when compared to other tools on the internet marketing arena.
Having landing pages that are exclusive in nature is also beneficial when the idea behind the posting is to not have it “littered” all over the internet thus causing over exposure.
This style of landing pages also creates a sense of exclusivity for the invited guest which in turn most of the time ensures the positive participation of the intended target audience.
Also because the message style is almost always of a singular nature there is little need to have confusing and overly enthusiastic postings.
Using the positive elements of the exclusive landing page will also help to fine tune the different channels of the possible multiple traffic sources.
The different sources of traffic from the exclusive landing page posting may include emails, Ad words, affiliate links, banner placement and others. Using an exclusive landing page is also easier as it does not hamper or cause designing conflicts.
An important part of keeping the loyal element alive and growing lies in the incentives given out as rewards to this perpetual commitment. Using loyalty to gain and keep the business endeavor successful is important. Therefore, designing attractive rewards for these loyal supporters is well worth the innovative thought process and effort.
Keep Them Coming Back
The following are some of the more common and rather attractive rewards that most sites use for the reward programs for loyal customers:
The offer of exclusive discounts, coupons and content material is considered among the most desirable and effective. Tying discounts to other engaging activities will also help to generate interest, revenue and even “free” advertising.
Using low cost applications to create custom fan only accessible material will also create the necessary incentives that works as effective rewards too. This style of rewards is especially enticing because it gives the recipient a sense of exclusivity that is probably unmatched.
Giving back is another concept that is much appreciated by loyal fan based visitors. The idea that their contributions are being acknowledged in the form of specially designed rewards is indeed special and thoughtful.
Designing the rewards to reflect the fact that their contributions are not only important but are also seriously considered for the opinions and feedbacks posted will ensure further long term support. Building the special rapport is a very big and important part of heightening the loyalty percentages.
Sometimes taking it a notch higher in the exclusivity platform also brings about a pleasant surprise for the fan that is being honored in an exclusive way. This would mean actually featuring the loyal fan by perhaps posting an interview with the said fan where the entire content of the post is about the fan’s loyal contribution. This sort of exclusive recognition is beneficial to both parties and to the viewing audience at large.
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